COP3 - Structure of essay

Structure of Essay Plan

Chapter 1 – Introduction (400 words)

What does the essay do?


Clearly state the overarching research question of the project.



The methodology


How does san-serif typography design influence cultural identities?


Chapter 2 – Main Body 1: Context & Themes (2000 words)

evidence the breadth and depth of your background research

Evidence that you are aware of the key theoretical sources within your chosen topic.

Outline Cultural identities that will be explored

Introduce Semiotic theories

Present outline of San Serif Typography






Chapter 3 – Main Body 2: Case Studies of Practice (1500 words)


Showing understanding and use of semiotics

Using semiotics to analyse typographic details to determine cultural identities.

A mini- conclusion that links to the next chapter.



Chapter 4 – Main Body 3: Reflective Practice (700 words)


all the critical theory raised in the previous chapters to critical evaluate examples of your creative work

demonstrates how a synthesised, contextual, and theoretical understanding of your studio work has emerged through a rigorous and reflective process of research




Chapter 5 – Conclusion (400 words)

summarising the findings of each of the preceding chapters.


implications that these findings have for your own subject discipline.

successes and/or shortcomings of your research project.