COP 3 - Practical Developments

To begin with the practical piece, it is important to outline the typeface's that will make up the poster. The previous poster shows a large number of typefaces that reflect all the diversity on show in san serif type in particular. From this using the standard structure of the original poster, with the time frame down the side and a large number of arrows and connections throughout.

As outlined there is a need for some older typefaces, for example the Tajan typeface from the Tajan Column this typeface was extremely influential on the work of Johnston Sans and Gill Sans afterwards.

At this point in the project i was able to receive feedback on my practical and ask some questions about what I can do to take it further. Using a A3 printed example of the poster asking what the groups thoughts were.

What can be done to push the poster further?

- Use more of the information in your essay to set more of a context to each typeface.

- Include technological developments e.g invention of the Mac computer.

- Show some kind of multinational figures to show how cultural diversity could have impacted the typography.

- Experiment with some different colour combinations?

Does the poster communicate something you didn't know previous to viewing it?

- Yes, the level of detail is clear and there is a lot of research evident in the content.

- Yes for the most part, the information about each sub category of type e.g - Grotesk, Humanist.

- Yes it shows the connections between typefaces really clearly as well as an impression of how many typefaces have been created in the respected times.

- It shows a full development of typography.

How can the poster be closer aligned to my essay connecting to multiculturalism and cultural diversity?  

Using different colours or different sections for each country of origin to see if there is any correlation.

Including typefaces from more ethnic minority's designers?

Changing the bottom part of the poster to reflect more radical and expressive design?


Overall this feedback has been extremely useful and will allow me to make changes to try and improve the posters design as much as possible. 

The work displayed above, both Type Trumps and Just my type are examples of work that has been designed for type enthusiasts and the typographic language and imagery that have been designed specifically for the target audience. The use of blue colour has also been inspirational to the poster design bellow using similar colour schemes. Overall the communication was interesting yet not direct enough for the final design.

The black on white presented itself as a more impacting and contrasting poster, the white of the type stood out even more with the black background. Impact has been highlighted as something really important within the posters communication. At this point this white on black is the most appropriate.

The two images above show the differences in colour, and how it effects the communication. The grey is a nice medium that shows the black type and the intricate details within each typeface.

The image at the top left is an actual image from the Trajan column, this shows the influences of the humanist typefaces. Overall the type option is more consistent to the rest of the communication.

This image shows coloured arrows, this gives a little more clarity in what influences what within the poster. The structure of the poster shows how as the technology changes as does the typefaces, furthermore the number of typefaces shown reflects how many more typefaces have been created especially since to late 90's.

This image shows some further tweaks in the posters design. A number of arrows have been included throughout linking the respective typefaces to their previous influences. The poster aims to illustrate the full breath of knowledge developed over this project. The idea is that the poster communicated on a number of levels, so with a quick read or a long read more and less information is clear. 

From now there is an opportunity to gain feedback on this poster and contribute further to what is already a interesting and exciting poster in terms of typography.